Universal Parks & Resorts to launch permanent horror experience in Las Vegas

“We are excited to give our global fanbase yet another way to get scared and have fun with fear in the heart of Las Vegas,” said Page Thompson, President of New Ventures at Universal Parks & Resorts.

Skullcandy debuts Doritos collaboration

“Together with Doritos, we’re adding a little flavour to a space traditionally saturated with muted colourways, allowing gamers to stand out from the competition,” said Derek Steiner, Director of Global Brand Partnerships, Skullcandy.

Gears of War card game on the way from Steamforged Games

Players can side with the Coalition of Ordered Governments or instead command the Locust Horde.

Insight Editions’ Vanessa Lopez on crafting cookbooks for brands like Black Panther, Seinfeld and Pokémon

Is there a recipe for success when it comes to licensed cookbooks? Vanessa Lopez – Co-Publisher & VP for Licensing and Partnerships at Insight Editions – shares her thoughts.

Asgard Media’s Robyn Cowling discusses honesty, fandom and trend-spotting

Robyn Cowling – Head of Strategic Partnerships at Asgard Media – on championing, elevating and protecting clients and licensors.

Snowtap enters puzzle space with Gibsons

“We are thrilled that so many people have enjoyed Snowtap’s illustrations and even more excited that our work is now attracting high-quality licensing partners across a diverse range of categories,” said Gracie Tapner and Susy Snow, founders of Snowtap.

BorderLeap’s Illustrated app game welcomes Van Gogh puzzles

Two galleries are available to play through – ‘Van Gogh’s Early Years’ and ‘Van Gogh in Paris’ – with more to be released throughout 2023.

WildBrain CPLG to extend PLAYMOBIL into publishing, experiences and consumer products

“We see significant potential to expand the brand’s presence and profile beyond the core toy range,” said Maarten Weck, EVP & Managing Director at WildBrain CPLG.

Mac Barnett and Jon Klassen’s Shapes picture books get TV series with Apple TV+

Shape Island – a stop motion series – follows serious Square, intrepid Circle and tricky Triangle on their silly adventures.

The Brand Radar: Isle of Man Post Office, David Bowie and how music IP thrives in specialist areas

Start Licensing’s Ian Downes looks at how the Isle of Man Post Office’s recent range of David Bowie stamps cements the notion that authenticity is key when it comes to brand extension success.

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