“A collector’s first album always has special memories”: Greg Lansdowne on his new book, Panini Football Stickers: The Official Celebration
We caught up with Greg to find out more about the secret to Panini’s success – and how the design of the stickers has ensured they remain as popular as ever.
The show, set in a Play-Doh winter wonderland, will see three teams battle it out in a series of ‘physical and creative challenges’ to win a cash prize.
Each week, the Mystery Hour sees James O’Brien enlist the help of LBC listeners to solve questions they’ve always wondered the answer to.
“I like a good scare!”: Warner Bros’ Robert Oberschelp on bringing horror classics like A Nightmare on Elm Street to life in consumer products
We dive into recent horror-inspired launches from Vans, Kylie Cosmetics and Revolution with Robert Oberschelp, SVP, Franchise Management & Marketing, Global Brand Product at Warner Bros. Consumer Products.
From Netflix to MasterChef, all kinds of brands are getting the board game treatment… So what’s the key to designing great licensed games?
Spin Master’s Dougal Grimes, Peggy Brown Creative Consulting’s Peggy Brown, Open 2 Design’s Matt Burtonwood and Galactic Sneeze’s Sara Farber discuss creating great games based on brands.
In keeping with the theme of the show, there are hidden messages scrawled on the bottle that can only be seen under UV light.
Previous dolls in the Skullector range have taken inspiration from The Shining, It and Beetlejuice.
“This is a brand on the move”: TSBA Group’s Jo Edwards on the three-pillar licensing strategy behind Transport for London
Jo Edwards, Global Head of Licensing at the TSBA Group, sheds light on the creative strategy behind TfL’s brand extensions – and why it’s a great IP to design for.
The range has been developed in coordination with the 2019-20 Kia NBA Most Valuable Player and UNO fan, Giannis Antetokounmpo.
“Based on the quality of entries, it is clear that there is no shortage of creativity in and around licensing at the moment,” said Ian Downes, chair of the judging panel and director at Start Licensing.