Acamar readies Rotterdam Zoo activations for Bing
“With their inspirational experiences and aim to educate new generations about wildlife conservation, Rotterdam Zoo is the perfect place to bring this activation to,” said Kirsty Southgate, Director of Experiential and Promotions at Acamar.
Mattel, National Autistic Society and Tesco renew partnership for Thomas & Friends clothing collection
“We have worked hard with Mattel and the National Autistic Society to bring to life a range of sensory friendly clothing encompassing all the much-loved Thomas & Friends characters,” said India Hyatt Mailes, Brands and Licensing at F&F Clothing.
Fabergé kicks off 007 partnership with Octopussy capsule collection
“We decided the surprise inside this first capsule collection had to be an octopus, in dedication to the eponymous antagonist at the heart of the film,” said Fabergé Creative Director Josina von dem Bussche-Kessell.
International Olympics Committee and Looney Tunes unite for consumer products programme
“The Looney Tunes embody the spirit of the Olympics and exemplify teamwork, camaraderie, athleticism, and competition – making them an ideal licensing partner for the IOC,” said Robert Oberschelp, Head of Warner Bros. Discovery Global Consumer Products.
Dragon Ball theme park set to open in Saudi Arabia
The Dragon Ball theme park will cover over 500,000 square meters and feature seven different areas inspired by the original series.
Skydance teams with FunPlus for Foundation video game
“This game will offer audiences a new unique way for fans to experience the stunning worlds of Foundation,” said Jenna Seiden, SVP of Business Development at Skydance Interactive.
Home Chef teams with BBC Studios for Bluey-themed recipes
Menu offerings include Bandit and Chilli’s Chicken Soup and Bingo’s “Not Too Spicy” Takeway Salmon.
Licensing Haus secures deals to bring Pabst Blue Ribbon into pet products, drinkware and more
New items include pet products from G Mason Group, drinkware from Grandstand Glassware and accessories from H3 Sportgear.
All3Media International’s Jason Easy on bringing The Traitors into games, apparel, experiences and more
Jason Easy, VP of Licensing at All3Media International, talks us through the company’s slate of IP – and reveals why 2025 is shaping up to be “The Year of the Traitor”.
Blippi gets the tonies treatment
“Blippi has been one of our most-requested Tonie characters ever and now the wait is over for our excited little listeners,” said Lucia Kreuzer, GM for UK & IR at tonies.