Nicholas Durbridge and Linda Pooley take us inside the brand refresh of Edith Holden: A Country Diary
Lilytig Licensing’s Nicholas Durbridge and Linda Pooley discuss refocusing a beloved brand.
Two Daughters Entertainment’s Rob Goodchild on building Moley into an enduring global children’s brand
Rob Goodchild, Commerical Director at Two Daughters Entertainment, talks toys, animation and the benefits of being a nimble company.
Scallywag Arcade to launch Taskmaster VR game in 2024
“Genuinely, this is extraordinary, brilliant and very fun,” said show creator and the Taskmaster’s Assistant, Alex Horne.
KESS to launch Sonic Roll board game in 2024
“Our design team really put their entire blue hearts into this one,” said Alex Kessler, CEO of KESS.
YuMe Toys’ Gurdeep Bains on his fan-first approach to designing Jujutsu Kaisen collectibles
Gurdeep Bains – Global Creative Director at Maxx Group and YuMe Toys – discusses fandom, creativity and compelling unboxing experiences.
ASPIRE strikes new deals across toys and apparel for Sauber Motorsport’s Alfa Romeo F1 Team Stake
“The scope of these deals highlights the global surge in popularity for motorsport brands, and especially a strong appetite amongst consumers to celebrate the F1 season,” said Victoria Whellans, Commercial Director at ASPIRE.
Kith debuts Mickey & Friends capsule collection
The collection, celebrating 100 years of Disney, spans apparel, accessories, plush, blankets and skate decks.
PMI’s Tal Cohen on bringing digital brands like Pudgy Penguins and Piñata Smashlings into toys
Tal Cohen – Product Manager at PMI – on play, plush and Pudgy Penguins.
Oakley debuts Fortnite eyewear range
The first two designs bear the mark of Fortnite Battle Royale’s Victory Crown on the lens.
Ministry of Defence renews global licensing agreement with IMG
“We look forward to building on our long-term partnership and unlocking additional exciting opportunities,” said Tim Smith, Senior Vice President of Licensing at IMG.