New items include pet products from G Mason Group, drinkware from Grandstand Glassware and accessories from H3 Sportgear.

Jason Easy, VP of Licensing at All3Media International, talks us through the company’s slate of IP – and reveals why 2025 is shaping up to be “The Year of the Traitor”.

“Blippi has been one of our most-requested Tonie characters ever and now the wait is over for our excited little listeners,” said Lucia Kreuzer, GM for UK & IR at tonies.

Darth Vader Bot stands over two feet tall.

TruMoo’s take on the beverage is a vanilla-flavoured, blue-coloured milk.

“Specificity is the key to universality…” Stephanie Wahlstrom on writing licensed TV shows for kids.

“Oris’ empowering messages and uplifting art are perfect for celebrating Women’s History Month and all year long,” said Samira Henley, Vice President of Jewel Branding and Licensing Inc.

Cirque du Soleil SPIRIT will “bridge the gap between the art of whisky making and the spectacle of performing arts,” says Jaume Ferràs, Creative Director at The Macallan.

The game introduces new franchises and gameplay evolutions, as well as characters from Encanto and Fantasia.

The game sees players team up to defeat Ursula in her lair at the edge of Lorcana.