“The art of watering is critical to the team at Haws, and we know that new products and guidance on best watering practices will flow from this collaboration,” said Mark Jenner-Parson Commercial Director at Haws Watering Cans.

“We have seen a growing community of fans of this ground-breaking game since the first launch in 2020,” said Lex Scott, Commercial Director of Gaming & Gambling at Banijay Brands.

John Reynolds of The Comic Art talks speech bubbles, colour bars and what brands make great screenprints.

“We have all been impressed by Davide’s extremely sophisticated vision of fashion’s power to create a living dialogue with the world around us,” said Massimo Ferretti, Executive Chairman of Aeffe SpA.

“This partnership underlines our long-term strategic ambition, which is to be the most successful and admired sporting brand,” said Tom Halsey, Commercial Director at The British & Irish Lions.

Ethan Lawrence – Senior Creative Design Manager at Disney – talks us through creative collaborations with the likes of adidas and Christian Louboutin.

“We are dedicating 2024 to Brands in Play, a theme that will run as an undercurrent across BLE and Licensing Expo to spotlight the incredible innovations in play,” said Anna Clarke, SVP of Licensing at Informa Markets.

“This year’s retail presence has been incredible, with really strong attendance from fashion and toy retailers,” said Head of Retail, Laura Freedman-Dagg.

NFL’s Origins programme is designed to highlight London designers and the communities they support.

This marks the latest licensed launch for the firm, following recent collections for brands like Jaws, Miami Vice and Looney Tunes.