Marketing Director Marc Ollington discusses putting the magic in Magic Light Pictures.

Artist Lou Patrou talks us through his accidental entrance into licensing.

Kerri Estreich – Senior Director of Licensing at Sesame Workshop – talks us through some of her favourite design details from Sesame’s recent Vans collaboration.

“We wanted to elevate the heritage of the circular device within the current brand, to give it real purpose and dimension,” said BBC Studios’ Executive Creative Director, Nick Meikle.

The range – celebrating the film’s 30th anniversary – includes tees featuring poster artwork from the US, Germany and Japan.

“The diversity and originality of the RHS artwork and style guides – combined with our own creative expertise – has resulted in a truly beautiful collection of home textiles,” said Illana Middleton, Brands Manager at Turner Bianca.

“While the Yellow Pages have moved on, we knew we had to launch something to celebrate both its heritage and uniqueness,” said Sarah O’Rafferty, Head of Public Relations at Yell.

Sketchbook works just like traditional Pictionary but instead of sketching clues from scratch, players use Jake Parker’s artwork as a springboard, doodling over his drawings.

“We can’t wait to start working with Bandai UK to develop an inspirational toy line that further deepens the connection children have with these wonderful characters,” said Aidan Taylor-Gooby, Head of Licensing at Magic Light Pictures.

“We wanted to challenge and redefine the traditional concept of a replica jersey and tap into current streetwear trends,” said Sam Handy, Vice President Product and Design, adidas Football.