“The Kiss Land collection is in recognition of this journey we are on together, and I am grateful to Superplastic for helping to bring this vision to life and celebrate this special moment,” said The Weeknd.

The set menu includes Miku Tonkotsu Ramen, a Melo-chrome Cream Soda and a mochi donut ice cream stack featuring an edible image of the digital popstar.

Only 570 tins of ‘Red HTK 57’ have been made.

IMG is looking to bring the comic book brand into apparel and accessories, collectables, toys, food and beverage and location-based experiences.

“All profits from sales of brand licensed products will support London Zoo, ZSL and our work across the world to bring wildlife back from the brink of extinction,” said Lee Duffy, London Zoo’s Head of Commercial.

The Love Hearts range spans pet shampoos and cleaning products, as well as calming sprays and pet colognes.

“We’ll look to leverage the legacy of these iconic institutions to tell their stories and engage consumers through creative collaborations and products,” said Victoria Whellans, Commercial Director at ASPIRE by WildBrain CPLG.

Crush Creative’s Carl Rush discusses The Lord of The Rings: The Rings of Power

“We recognise the immense potential of brands with heritage in the licensing industry and look forward to collaborating with the talented team at Haynes to unlock new opportunities,” said Chris Taday, Co-founder and Director of Licensing Link Europe.

What can guests expect from Skew’s London Retail Masterclass? Founder Oliver Dyer tells all!