—-
To stay in the loop with the latest features, news and interviews from the creative community around licensing, sign up to our weekly newsletter here
The ice cream range is inspired by Porsche paint colours, with flavours including Strawberry Red, Macadamia Metallic and Lime Gold Metallic.
Porsche has partnered with Chicago-based Pretty Cool Ice Cream to launch a limited-edition ice cream range inspired by Porsche paint colours.
To mark National Ice Cream Day (Sunday, July 17th), Pretty Cool launched the following Porsche flavours:
Mint Green: a green mint cookies and cream ice cream with a mint green white chocolate shell.
Strawberry Red: cream Cheese ice cream dipped in a strawberry red shell. Made with real freeze-dried strawberries.
Macadamia Metallic: roasted macadamia ice cream in a sparkling macadamia metallic coloured chocolate shell.
Frozen Berry Metallic: black raspberry ice cream in a sparkling frozen berry coloured Ruby chocolate shell.
Lime Gold Metallic: key lime pie ice cream in a sparkling lime gold coloured caramel shell.
“This has been a fun project and one we hope will evoke a smile, just like the customisable colours available on all of our cars,” said Ayesha Coker, Vice President of Marketing of Porsche Cars North America.
“We genuinely thought there weren’t many things cooler than one of our special colours for your dream Porsche, but this ice cream might just have that beat. Pretty Cool Ice Cream has been as meticulous and passionate as we are about getting the colour just right – and on top of that they’ve come up with delicious flavours to match. We hope Porsche fans and enthusiasts of all ages will enjoy the ice cream as much as we’ve loved creating it!”
Dana Salls Cree, Owner of Pretty Cool Ice Cream, added: “My uncle, ‘Targa Dan,’ has always had a passion for restoring Porsche cars and has brought over 200 cars back to life over the last 50 years, so I grew up very close to the brand.
“When Porsche reached out to me to make some custom ice cream inspired by the paint colours, I was thrilled. Similar to all Porsche sports cars, the ice cream pops are truly a passion project that I couldn’t be more excited to share.”
The Pretty Cool Lincoln Park location in Chicago offered the ice cream on National Ice Cream Day, and the range will also be available at select Porsche events throughout the year.
Enter your details to receive Brands Untapped updates & news.