PUMA launches HARIBO collection, with apparel inspired by Goldbears and Happy Cherries sweets

PUMA has launched a HARIBO apparel collection.

The collection, will be released worldwide in different drops throughout 2021. The first drop will include the HARIBO Goldbears-inspired CA Pro, which comes in a white leather upper with a gold heel overlay and piping, and the Happy Cherries-inspired Street Rider, with its bright red and green design.

This first drop will also include graphic tees and shorts with PUMA and HARIBO co-branding, Goldbears, and gold accents.

Looking ahead, the second drop sees the PUMA Suede land in three bright colourways inspired by HARIBO’s Goldbears. These come in a classic suede tonal upper in red, green and yellow options, and the design includes a translucent sole with a graphic Goldbears print, HARIBO branding on the heel, and a HARIBO Goldbears hangtag.

The final drop sees the RS-X3, the Suede Triplex and the Suede Wn’s Mix also get the HARIBO treatment.