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“However hard it was at the time for all of us to complete, the challenge is absolutely awesome,” said Rainbow Productions MD Simon Foulkes.
Last Friday, the team at Rainbow Productions – joined by a host of licensing industry friends – raised over £2500 for The Light Fund and Mind through a London Bridges Challenge.
The ‘Bridgerfuns’ group set off from Hampton Court Bridge at 9am, waving off Rights and Brands’ Mark Bezodis and Paramount’s Katie Price as they started a three-mile swim to Kingston Bridge.
Back on dry land, the walkers endured blisters, aches, pains and the 30-degree heat to complete the 30-mile hike and made it their final destination – Tower Bridge – at 9pm.
“However hard it was at the time for all of us to complete, the challenge is absolutely awesome,” said Rainbow Productions MD Simon Foulkes.
“50k of walking over 26 bridges in 10 hours is a huge achievement for the Bridgerfuns and one we should all be proud of.”
Inspired by the License to Move initiative, the Rainbow Team were joined on the day by Treasurer of The Light Fund and Rainbow’s former MD David Scott, Start Licensing’s Ian Downes, Paramount’s Alex Salisbury and her dog Lucy, Licensing Link’s Chris Taday, Rights and Brands’ Magdalena Biernat-Heikkinen, Dependable Solutions’ Rhys Fleming and retired industry legend Claire Shaw.
There is still time to donate via the teams JustGiving page over at www.justgiving.com/page/rainbow-london-bridges-challenge.
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