Royal Museums Greenwich appoints Licensing Link Europe as its licensing agency

Royal Museums Greenwich has appointed Licensing Link Europe as its first-ever licensing and merchandising representative in the UK.

Royal Museums Greenwich encompasses four attractions: the National Maritime Museum, Queen’s House, Royal Observatory and the Cutty Sark. The institution also houses the world’s most extensive naval collection and welcomes over 2.2 million visitors annually. This year also sees the Royal Observatory celebrate its 350th anniversary, with commemorative events highlighting its pivotal role in scientific advancements.

Licensing Link Europe will helm licensing and merchandising initiatives across various product categories, initially focusing on timekeeping, social expression, home décor, apparel and collectables.

“We’re thrilled to be appointed as RMG’s licensing representative and to collaborate with their team,” said Chris Taday and Ian Wickham, Co-Founders of Licensing Link Europe.

“The breadth of their assets presents an extraordinary opportunity to create unique and engaging merchandise ranges. With the 350th anniversary of the Royal Observatory on the horizon, the timing couldn’t be better for launching this exciting partnership.”

Karen Eden-Tuxford, Head of Commerce and Visitor Experience at Royal Museums Greenwich, added: “We are pleased to be taking this next step in developing our licensing programme and are delighted to be working with Licensing Link. Together with Chris and Ian, we look forward to sharing our collection with new audiences and making the most of the exciting opportunities the next few years present”.