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“We’re excited to share this collaboration that celebrates the connection between art and movement,” said Jimmy Standley, CEO of Solé Bicycles.
Solé Bicycles has launched a limited-edition bicycle collaboration with the Van Gogh Museum.
The partnership – brokered by IMG – has seen the creation of the Van Gogh Museum Almond Blossom Bicycle. This line of single-speed bicycles features a hydro drip graphic adaptation of Van Gogh’s Almond Blossom painting.
“We’re excited to partner with Van Gogh Museum and share this collaboration that celebrates the connection between art and movement,” said Jimmy Standley, CEO of Solé Bicycles.
“We hope this inspires people to experience every ride as a journey into the vibrant world of Van Gogh’s iconic painting and enjoy the beauty of nature, both on and off the bike.”
Marijn Veraart, Head of Licensing at the Van Gogh Museum, added: “We are very excited about the launch of the collaboration with Solé Bicycles. Vincent van Gogh was full of curiosity and found his inspiration by traveling and exploring new destinations.
“Together with Solé Bicycles, we can translate Vincent’s art and inspiration into a unique product that encourages people to explore, embark on new journeys, and discover the world.”
The bike is available exclusively at www.solebicycles.com and their Los Angeles retail shops.
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