Spin Master to launch Tetris games and puzzles in 2025

Spin Master is teaming up with The Tetris Company on a new range of Tetris-inspired puzzles and games.

The partnership – facilitated by global licensing agency IMG – will span board games, puzzles, cards, and more. The first wave of products will launch globally in Fall 2025.

“Tetris has a massive following and a storied legacy of stimulating minds around the world,” said Adam Hyman, VP Marketing and Global Business Team Lead for Games & Outdoor at Spin Master.

“We are excited to infuse Spin Master’s signature innovation into a line of physical puzzles and games inspired by this iconic video game delivering new twists on the classic challenge of Tetris.”

Maya Rogers, CEO of Tetris, added: “We are delighted to work with Spin Master to further extend the Tetris brand into a new realm of interactive play.

“Tetris has always been about challenging the mind and sparking joy, and now, through this agreement, we’re taking that experience beyond the screen and into homes around the world. We look forward to seeing how fans of all ages will connect with the Tetris-inspired puzzles and games, and we are excited about the future this collaboration promises.”