Brand Licensing Europe

BLE 2023 welcomed record numbers of retailers – and enjoyed a healthy jump in total visitors on 2022’s show. Claire Potter, Ian Downes, Richard Pink and Clare Piggott discuss what this means for their businesses – and where future growth lies…

“We are dedicating 2024 to Brands in Play, a theme that will run as an undercurrent across BLE and Licensing Expo to spotlight the incredible innovations in play,” said Anna Clarke, SVP of Licensing at Informa Markets.

“This year’s retail presence has been incredible, with really strong attendance from fashion and toy retailers,” said Head of Retail, Laura Freedman-Dagg.

“Aniballers is a magical world designed to help parents introduce and engage their kids with active play,” said Aniballers founder Matt Wilson.

With BLE upon us, we picked the brains of regular attendees and exhibitors on how to make the most of the show. Up next is Cathy Snow, Licensing Manager at the Royal Horticultural Society.

“We are actively working on alternative transport options for all attendees, working alongside the venue and other organisers who have shows at the same time,” said Anna Knight, SVP Licensing at Informa Markets.

With BLE just around the corner, we picked the brains of regular attendees and exhibitors on how to make the most of the show. Up next is Laurent Taieb, Head of Licensing for Princess Sam Consumer Products.

With BLE just around the corner, we picked the brains of regular attendees and exhibitors on how to make the most of the show. Up next is Rocket Licensing’s Rob Wijeratna.

The Brands Untapped stand – E174 – will house copies of this year’s Brands Untapped 100 – and also be home to a showcase of  licensed footwear.

Kerri Estreich – Senior Director of Licensing at Sesame Workshop – talks us through some of her favourite design details from Sesame’s recent Vans collaboration.