Bulldog Licensing

“Beano is a brand like no other,” said Bulldog Brand Manager Sophie Yates.

“We have long believed that, as the world’s biggest LGBTQ+ media brand, attitude has a lot to offer in the realms of licensing,” said Darren Styles, MD of Stream Publishing.

“The UK licensing programme for this iconic character continues to enjoy strong support – and it’s still growing,” said Bulldog’s Licensing Director Vicky Miller.

“We’re delighted to be working with this great brand on a range we are certain will be enormously popular,” said Elliott Matthews, Managing Director of Poetic Brands.

“These important additions to the licensing campaign fuel the growing popularity of the brand and fans’ desire to share their love of all things Magic Mixes,” said Lucy Wynn-Jones, Licensing Director at Moose Toys.

With BLE fast approaching, we picked the brains of regular attendees and exhibitors on how to make the most of the show. Up next is Bulldog Licensing’s Group Managing Director, Rob Corney.

“As more youngsters discover this wonderful brand, we expect to see an even stronger retail presence in the UK for Sesame Street in the coming years,” said Bulldog Licensing Group MD Rob Corney.

“It’s a pleasure to have Alex join us,” said Rob Corney, Managing Director of Bulldog Licensing.

“Core values of sharing and caring lend it so well to food collabs, and our partners can have a lot of fun bringing colourful and delicious Care Bears products to life!” said Sophie Yates, Brand Manager at Bulldog Licensing.

Karina Rhoden – Senior Creative Manager at Bulldog Licensing – discusses her route into licensing, and why she loves to work with the creators behind the brands.