“We look forward to growing the licensing program with thoughtful partnerships that excite fans and introduce his brand ethos to new admirers alike,” said Licensing Haüs’ Maria Alcaide.
The launch celebrates the takeover of Wrexham AFC by Ryan Reynolds and Rob McElhenney – who also own Aviation Gin.
“I am happy to collaborate with H&M on this collection entirely made from sustainably sourced materials, and to push for a better future for fashion and the planet,” said Bellerín.
We caught up with Irregular Choice’s Dan Sullivan to find out more about his approach to design, working with brands and what fuels his creativity.
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