PLAYMOBIL’s Managing Director Mark Foster on how licences can open up new worlds

Mark Foster discusses PLAYMOBIL’s plans, brands and feedback from fans

Ian Smith chats about what Wigwam Studios brings to character brands, products and more

We ask managing director and co-owner of Wigwam Studios, Ian Smith, what keeps him creative…

Pink Key Licensing’s Nancy Jones on creating perfect products for Pringles

What’s the ethos of Pringles? Nancy Jones discusses Pink Key Licensing’s products, passion and process.

Nat Marco – founder of Small Fries Games – reveals how Pringles Pop Quiz got to market… And why she’s old school!

The founder of Small Fries Games, Nat Marco, talks about developing ideas – and taking a bold step toward licensing…

Joe Houlihan reveals what makes a brand perfect for the MobyFox treatment on a smart watch

MobyFox’s Joe Houlihan discusses watch-face apps and statement straps.

Huge! Play’s Adrian Roche discusses the extraordinary tech in the GameBud Talking Tom

Why Game Bud Talking Tom is the tip of the licensing iceberg for Huge! Play’s Adrian Roche.

As Judge Dredd turns 45, we discuss the IP with 2000 AD’s Matt Smith, and The Cartoon Museum’s Joe Sullivan

2000 AD editor Matt Smith and Cartoon Museum director Joe Sullivan on why the character Judge Dredd still endures…

Kimm & Miller’s Maddie Northern and Alex Cotton discuss Kellogg’s brand extensions and more

Maddie Northern and Alex Cotton on how Kimm & Miller create brand extensions for famous foods.

An ABC of classics: why Anthologies, Books and Concerts are part of Gerry Anderson’s legacy

Jamie Anderson discusses extension plans for some all-time classic brands.

Jean Théberge on why licensed lines are at the heart of WREBBIT’s iconic 3D puzzles

President of WREBBIT PUZZLES INC., Jean Théberge, reveals what he looks for in branded products.

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