The Brand Radar: Kimm & Miller, Only Fools and Horses and keeping classic brands alive through creative design

Start Licensing’s Ian Downes looks at how gifting licensee Kimm & Miller is breathing new life into the classic BBC sitcom Only Fools and Horses with a creative Father’s Day range.

RHS Licensing Manager Cathy Snow on how trust, balance and creativity help brand extensions bloom

We caught up with Cathy Snow, Licensing Manager at the RHS, to find out more about the firm’s approach to brand extensions.

Merlin Crossingham, Creative Director of Wallace & Gromit, on brands they can work with – and lines they can’t cross

Wallace & Gromit’s Creative Director, Merlin Crossingham, on how he keeps the pair in and out if trouble.

Corona launches eco-friendly pop-up beach bar in Cornwall

Corona’s 100% Natural Bar was created by eco-building expert Molly Windels-Lyte and the team at In-Build using sand, clay, wood and bamboo.

Right Angle Entertainment’s Justin Sudds on bending rules, subverting expectations and bringing Clue into live events

Ahead of the show launching in LA, we caught up with Right Angle Entertainment Co-Founder Justin Sudds to find out more about the development of Clue: An Outdoor Walking Experience.

Netflix teams with Fever to launch Money Heist: The Experience at secret locations around the world

“Slip into your red jumpsuit, put on the iconic Dali mask, and step into the world of the heist for an experience of a lifetime,” said Greg Lombardo, Head of Experiences at Netflix.

Wild in Art’s co-founder Charlie Langhorne on licensing for big, bonkers and brilliant public art trails

From The Snowman and snails to gorillas and Gromit, Charlie Langhorne puts art in the wild for Wild in Art…

JCB’s General Manager of Worldwide Licensing, Sam Johnson, on keeping the brand fresh after 20 years

Sam Johnson, General Manager of Worldwide Licensing at JCB, on the advice he’d give his younger self…

Issho46’s Romario Lai on designing the Pantone Lifestyle Gallery – and the power of pop-up stores

To find out more about what went into bringing Pantone to life as a retail experience, we caught up with Issho46 Director Romario Lai.

Hasbro and Right Angle Entertainment prepare for opening of Clue: An Outdoor Walking Experience

Guests will walk around the famed rooms of the game, interrogate suspects like Professor Plum and Miss Scarlet, and aim to be the first in their group to solve the mystery.

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