Experiences

“The breadth of their assets presents an extraordinary opportunity to create unique and engaging merchandise ranges,” said Chris Taday and Ian Wickham, Co-Founders of Licensing Link Europe.

Eugene Evans – Senior Vice President of Digital Strategy and Licensing at Wizards of the Coast & Hasbro – on making classic brands thrive in digital gaming.

Midsomer Murders: The Killings at Badger’s Drift will open at Richmond Theatre on October 24thand will tour through to April 2026.

“It’s a dream come true for fans of the show, offering them the chance to dive into the heart-pounding action and strategy that has made the show a hit,” said Tom Rymer, Founder of CityDays.

Why does MONOPOLY inspire great entertainment experiences? In conversation with David Hutchinson.

The campaign includes launches from Hasbro, LEGO, Funko, Topps, Homage, Aéropostale, Mattel, Jazwares, Wizards of the Coast and more.

“We’re thrilled to see Terry and Martin’s world’s bestselling children’s history-book series bring its unique take on some of the Gorgeous Georgian era’s most fascinating and foul events on a real Georgian estate,” said Elizabeth Scoggins, Nonfiction, Brands and Licensing Publisher at Scholastic UK.

Colin Cronin, Director, Creative for Global Experiences at Hasbro discusses his ‘fan-first’ approach to fuelling creativity.

“Hotels are definitely something we’re exploring, along with restaurants.” Matt Proulx – Senior Vice President, Global Experiences, Partnerships and Music at Hasbro – on where MONOPOLY goes next in LBE.

“Look at the archives…The possibilities are endless!” Abbie Taylor on London Zoo’s licensing potential.