Experiences
Pantone debuts Pantone Lifestyle Gallery store in Hong Kong
The 600sq ft location sells a range of Pantone products, including the brand’s recent FunMix collection, which spans bedlinen, loungewear, slippers, towels, and blankets.
Grupo Modelo teams with Francobolli to launch world’s first Corona store
The site at Mexico’s Cancun airport houses two Corona stores as well as two kiosks.
Scruffy Dog CEO Joe Bright on the magic of turning brands into entertainment experiences
Joe Bright on Scruffy Dog’s creative process, dream brands and what’s next…
Sesame Workshop’s Theresa Fitzgerald on brand values – and what we can all learn from Cookie Monster
We caught up with Theresa to learn more about her history with brands, and what’s key to designing great product for Sesame Street.
How Pinfinity founder Caleb Paullus brings brands to life with enamel pins
Pinfinity’s Caleb Paullus on how pins come alive with music, animation and more!
Atari hotels coming to Dubai, Gilbraltor and Spain will boast gaming playgrounds, bars and cinemas
With a ‘sophisticated style and modern twists’, the hotels will look to immerse visitors into the Atari brand.
Licensing Haüs helms partnerships push for John Wayne
“We look forward to growing the licensing program with thoughtful partnerships that excite fans and introduce his brand ethos to new admirers alike,” said Licensing Haüs’ Maria Alcaide.
“It’s been one of the hardest creative adventures of my life”: Inside Shaun the Sheep’s Circus Show with Circa’s Yaron Lifschitz
Yaron Lifschitz, CEO and Artistic Director at Circa, tells us about the creative process behind bringing the iconic Aardman brand to life in the form of contemporary circus.
Samira Henley on Jewel Branding’s clients, IP and upcoming showcase
Jewel Branding’s VP of Brand Licensing, Samira Henley, on standing out, selling out and staying creative
The Brand Radar: Transport for London, Kirkby Design and the power of heritage licensing
Start Licensing’s Ian Downes looks at the world of heritage licensing, highlighting a partnership between TfL and Kirkby Design that shows how forward-thinking this category can be.