Experiences

“We are beyond excited to celebrate this magical community and bring everyone together for an epic fan festival – more than a traditional fan fest, a true experiential celebration… A must-see event,” said Peter van Roden, Senior Vice President of Warner Bros. Themed Entertainment.

“The opportunity to bring our brand of live fan convention entertainment to this project is a dream come true for our company and we can’t wait to mob it up with our fellow fans this December,” said Erin Ferries, Senior VP of Creation Entertainment.

“We’re looking forward to giving fans a Central Perk of their own,” said Peter van Roden, SVP of Warner Bros. Themed Entertainment.

Dave Tovey – AVP of Brand Management and Head of Digital Representation at Beanstalk’s Tinderbox arm – discusses fandom, creativity and left-field licensing.

Inspired by this year’s Theme Park of the Year finalists, Start Licensing’s Ian Downes looks at how brands are collaborating with park sites to create impactful, authentic attractions.

“I feel like my music videos have served as a launching pad for a collaboration like this and I cannot wait for people to experience this madness,” said Abel ‘The Weeknd’ Tesfaye.

As Hello Kitty looks ahead to its 50th anniversary in 2024, Sanrio’s Erika Bertoni discusses the enduring longevity of the brand.

The Funko Games team take us inside the development of Disney titles like Haunted Mansion: Call of the Spirits, Big Thunder Mountain Railroad and It’s a Small World.

Toys, teas and tins of treats: Gemma Woodward on why The Flying Scotsman brand isn’t slowing down…

“Inspired by the timeless stories of Beatrix Potter, we have been able to create a space that allows children to play in nature and therefore the freedom to imagine,” said Grow2Know’s Tayshan Hayden-Smith.