Experiences
Rebellion’s Into Battle: The Art of British War Comics exhibition comes to York Army Museum
Drawing on Rebellion’s extensive archives, the exhibition features artwork from comics like War Picture Library, Battle Picture Weekly and Battle Action, which Rebellion recently revived.
Senior Creative Manager Jon Morse on licensing for The Victoria and Albert Museum
The V&A’s Jon Morse reveals how he’s exploring the museum’s incredible archive…
Mattel teams with Airbnb for Polly Pocket slumber party experience
Guests can opt to sleep on Polly’s pullout couch or in her life-sized Action Park Tent just 10 feet away from the compact.
The Brand Radar: Barbie, The Design Museum and the power of exhibitions
Start Licensing’s Ian Downes reports back on a visit to the Design Museum’s Barbie exhibition, and why it’s an encouraging experience for brand owners, licensees and designers alike.
Crush Creative’s India Winstone on creating a Paddington Bear asset pack for the Paddington Shop
“I’m inspired every day.” India Winstone discusses her work with Crush Creative
Hasbro and Amazon to launch Peppa’s Dance Party experiences across US, UK and Germany
The in-person events will feature a live show encouraging kids and families to dance to Peppa’s latest single, the Piggle Wiggle.
Kew Gardens readies Horrible Science interactive trail
Horrible Science-themed food – like ‘Foul Fungi-Themed Pizza’ and ‘Creepy Courgette Cake’ – will be also served at Kew restaurants and cafes.
ExCeL’s Immerse LDN entertainment district to host F1 and FRIENDS experiences
“Offering something for everyone, Immerse LDN aspires to become a destination in its own right,” said ExCeL CEO Jeremy Rees.
Tim Kilpin – President of Toys, Board Games, Licensing & Entertainment at Hasbro – on how insights fuel innovation
“We’re in an industry that turns on serial creativity”: Hasbro’s Tim Kilpin discusses cultivating creative cultures.
Sanrio’s Alastair McHarrie on embracing new looks for classic characters with Mr Men Little Miss Reimagined
Alastair McHarrie – Sanrio’s Senior Licensing Director and Mr. Men Little Miss Brand Leader – talks us through the how and why of the exhibition.