Experiences

Guests can opt to sleep on Polly’s pullout couch or in her life-sized Action Park Tent just 10 feet away from the compact.

Start Licensing’s Ian Downes reports back on a visit to the Design Museum’s Barbie exhibition, and why it’s an encouraging experience for brand owners, licensees and designers alike.

“I’m inspired every day.” India Winstone discusses her work with Crush Creative

The in-person events will feature a live show encouraging kids and families to dance to Peppa’s latest single, the Piggle Wiggle.

Horrible Science-themed food – like ‘Foul Fungi-Themed Pizza’ and ‘Creepy Courgette Cake’ – will be also served at Kew restaurants and cafes.

“Offering something for everyone, Immerse LDN aspires to become a destination in its own right,” said ExCeL CEO Jeremy Rees.

“We’re in an industry that turns on serial creativity”: Hasbro’s Tim Kilpin discusses cultivating creative cultures.

Alastair McHarrie – Sanrio’s Senior Licensing Director and Mr. Men Little Miss Brand Leader – talks us through the how and why of the exhibition.

“We’ve launched more than 50 experiences in 25 cities, and Netflix House represents the next generation of our distinctive offerings,” said Marian Lee, Netflix’s Chief Marketing Officer.

“Whether it’s a round of laser tag at the G.I. JOE Battle Station or drinks at the stunning Game Bar, there is something for every member of the family at The Gameroom,” said Bryan Gaus, Senior Vice President and General Manager of American Dream.