Dot Dash Design’s Paula Rich and Christa Mavroudis on pushing the boundaries of briefs

Dot Dash Design’s Paula Rich and Christa Mavroudis talk research, the heritage sector and bringing fresh angles to established brands.

Period wear brand WUKA launches Nadiya Hussain collection

From now until March 14th, for every product sold from Nadiya’s collection, WUKA will donate a pair of WUKA Basics period pants to Choose Love.

Afro Unicorn enters haircare space with Magical Beauty

“We are thrilled to add Magical Beauty, our first black-owned global licensing partner, as our newest licensee to offer our fans a whimsical experience in hair care,” said April Showers, Founder and CEO of Afro Unicorn.

The Brand Radar: Mr Men & Little Miss, Comic Relief and the thriving world of charity collaborations

Start Licensing’s Ian Downes looks at the ever-tightening relationship between the charity space and the licensing industry.

WATCH: Storytelling in Licensing panel discussion

SBC’s Sophie Bloomfield, Moonbug Entertainment’s Dominic Sander, iLLUMiARTi’s Marisa Morgan and Simon’s Cat’s Emily Osborne discuss the power of licensing to tell a brand’s story.

Mattel to bring back Barney in 2024

“We will introduce the iconic purple dinosaur to a new generation of kids and families around the world across content, products and experiences,” said Josh Silverman, Chief Franchise Officer and Global Head of Consumer Products at Mattel.

Ringers Western CEO Andrew MacDonald on bringing Bundaberg Rum into country clothing

Andrew MacDonald – Founder and CEO at Ringers Western – on why his company and Bundaberg Rum go hand in hand.

Ringers Western debuts Bundaberg Rum apparel collection

“We’re excited to be partnering with Ringers Western, another famous Aussie brand that celebrates the good times,” said Bundaberg Rum Senior Brand Manager, Matthew Miles.

The magic of brand design at Disneyland Paris

Ben Townsend, Licensing Assistant at Aardman Animations, shares some design highlights from a recent trip to Disneyland Paris.

Yu-Gi-Oh!’s Yami Yugi gets the sneaker treatment from adidas

The adidas Originals x Yu-Gi-Oh! Adi2000 sneaker comes with Millennium Item lace jewels, the last piece of Exodia hangtag and a limited co-branded Dark Magician card.

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