Fashion

Featuring playful doodle designs, drop two of the PUMA x SpongeBob collaboration spans both footwear and apparel.

“I’m really excited to release our first three-way collaboration,” said Ross Lydon, Head of Menswear Design at H&M.

Rich Smith – VP of Sales at Loungefly – discusses the company’s detail-driven approach to going above and beyond with licensed backpacks, wallets and accessories.

“This venture enables us to continue to bring Van Gogh’s artwork to life in a tangible manner, while also emphasising a dedication to conserving our planet,” said Chris Taday Co-Founder of Licensing Link Europe Limited.

As a nod to the Uncanny X-Men trading cards, customers won’t know which colourway they’ve bought until they remove the tearaway seal on the shoebox.

The deadline for nominations is Friday, July 28th.

The activation at The Corner Shop at Selfridges spans a fashion exhibition, merchandise and Barbie-inspired hair and nail services.

The range spans t-shirts, polo shirts, hoodies, tracksuits and caps all featuring the G2 X Ralph Lauren crest.

Phil King, Managing Director of Trademark Products, discusses great design, niche brands and trend-spotting.

The launch follows a Liverpool-centric episode of the show where Blippi visited Anfield to learn how to be a football mascot.