Fashion

“The 120th anniversary celebrations placed us in a superb position delivering opportunities for new partnerships and brand collaborations, elevating Peter on a global scale and securing unprecedented placement across the retail landscape,” said David Sprei, Commercial Director at Penguin Ventures.

“As Magic Mixies fandom continues to build, we’re thrilled to elevate the brand’s merchandise offering through these new licensing partnerships,” said Jasen Wright, VP North America at WildBrain CPLG.

Included in the collection are a denim skirt and jacket, a striped shirt, a dress, cap and ‘KEN’ t-shirt.

The hand soaps will ‘combine the colourful, iconic colours of Crayola with mood boosting fragrances from Scent Theory’.

PUMA’s RS-X shoe has been given a crimson and yellow makeover by the team at BAIT.

“The Pinata Smashlings IP is gaining pace – and quickly,” said Toikido CCO Will Ochoa.

“The newest apparel and accessory partnerships Tinderbox have brought to Atari will add to our brand’s accelerating momentum,” said Casandra Brown, Director of Licensing at Atari.

The POC Industry Framework has been devised to help businesses and individuals on their sustainability journey.

We are excited to finalise the acquisition of Hunter, an original footwear and outerwear pioneer,” said Jamie Salter, Founder, Chairman and CEO of Authentic.

“Art-inspired apparel provides an unmatched opportunity for creative expression through personal style,” said Josh Romm, Head of Licensing & Partnerships at The Met.