Kith to mark 60 years of Spider-Man with apparel, pop-up shop and comic book

“Our goal was to kick-off his 60th anniversary with a collaboration that captured Spider-Man’s timeless and effortlessly cool DNA; we couldn’t think of a better partner than Kith to deliver on this through their creative lens,” said Paul Gitter, SVP at Marvel Consumer Products.

Herschel Supply launches The Simpsons bags, headwear and accessories

The range features prints inspired by each member of The Simpsons family – as well as one focused on Duff Beer.

Asmodee Entertainment’s Alexander Thieme on creativity, fandom and having a brand for every licensee

Alexander Thieme ­– Licensing Manager for Publishing & Consumer Products at Asmodee Entertainment – on crafting brand extensions for games like CATAN, Dobble and Arkham Horror.

Brands Untapped teams with Brand Licensing Europe to launch Brand Design Conference

Taking place on Monday, September 19th at ExCeL London – the eve of BLE 2022 – the Brand Design Conference will explore the creativity and design thinking behind brand extensions.

Sperry teams with NBCUniversal for Jaws footwear collection

The shark itself is represented in a boat shoe that has a teeth-inspired outsole.

Samira Henley on amplifying the voices of diverse creators with Jewel Branding’s Artist Series initiative

Jewel Branding’s Samira Henley reveals the three things they look for in new artists.

Smart Design Studio’s Nic Davies on good briefs, bold graphics and industry evolutions

Smart Design Studio’s Nic Davies discusses her ‘slowing down to speed up’ approach to projects.

License This! winner Sophie Jonas-Hill strikes t-shirt deal with Trade Mark Products and HMV

Sophie’s Dead Time Stories designs feature dark twists on fairy tale characters, with the t-shirts set to hit HMV next month.

Epic Rights to helm global merch push for New Kids on the Block

“New Kids on the Block is one of the most successful pop boy bands of all time with multiple number one hits and legions of fans just as eager to engage with them today as when they first started,” said Lisa Streff, SVP of Global Licensing at Epic Rights.

The Brand Radar: Radley, Royal Ascot and tapping into opportunities around unique events

Start Licensing’s Ian Downes shines a spotlight on the licensing programme around Royal Ascot, which boasts partners including L.K.Bennett, Radley and Charbonnel et Walker.

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