Baskin-Robbins readies first ever merch collection

The launch celebrates a new look for the ice cream brand.

CAA-GBG rebrands as CAA Brand Management

The name change comes as CAA acquires full ownership of the business.

Talking Brands: From Peter Rabbit to I Want My Hat Back… What gives a picture book licensing potential?

Kids Industries’ Gary Pope, The Roald Dahl Story Company’s Stephanie Griggs, Penguin Ventures’ Thomas Merrington, Making Things’ Fi Murray and Caroline High Consultancy’s Caroline High talk picture books – and share some thoughts on untapped gems.

Ubisoft teams with Reebok for Just Dance footwear

The range features four footwear styles in a variation of colorways that reflect the ‘vibrant energy of the Reebok map featured in Just Dance 2022’.

MDR Brand Management’s Daniel Avener on the design-led approach to crafting authentic partnerships for Amy Winehouse

Daniel Avener, CEO at MDR Brand Management, discusses MDR’s approach to celebrating and protecting the music icon’s legacy.

Sustainable fashion brand Dedicated launches The Beatles collection

The range includes t-shirts featuring album artwork, as well as sweaters embroidered with the band’s iconic Abbey Road pose.

A$AP Rocky, Mercedes-Benz and Pacsun team up for apparel collection

“I’ve been working with Mercedes since 2016, so the launch of this partnership of collaborative product is a proud moment for me,” said Rocky.

Moschino launches Minions kidswear collection

Designs feature Minions characters alongside the Moschino teddy bear.

A24 teams with Online Ceramics for X apparel collection

The range of tees, hoodies and sweatpants celebrates A24’s new horror film, X.

Mental health brand CupOfTherapy secures US apparel partner in Jerry Leigh

Jerry Leigh’s CupOfTherapy apparel lands in Target next month.

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