Fashion
Julia Cash on Mad Beauty’s innovative approach to bringing brands into beauty
Mad Beauty co-founder Julia Cash on design, inspiration and pushing licensors out of their comfort zone.
Paramount teams with The Sidemen for Teenage Mutant Ninja Turtles collaboration
“From t-shirts to boxing gloves, there’s something for everyone, and we can’t wait for fans to get their hands on it,” said Rebecca Jenkins, VP of Consumer Products for UK & Ireland, Australia and New Zealand, Israel and South Africa at Paramount.
adidas readies Bob Marley SL 72 sneaker
Each pair features a Bob Marley tongue label and is finished with the artist’s signature in gold foil.
“The OG Optimus Prime is a timeless icon!”: Greg Storey – Senior Creative Director at RSVLTS – talks TRANSFORMERS
Greg Storey – Senior Creative Director at RSVLTS – discusses some key design decisions behind the company’s latest line of TRANSFORMERS apparel.
“The brand never goes out of style”: Karen Hewitt on why the TRANSFORMERS franchise is a great fit for Character.com
As TRANSFORMERS turns 40, Karen Hewitt, Co-Founder of Character.com, discusses the enduring broad appeal of the brand.
SuperX’s Austin Gayne on crafting the first-ever activewear collection for TRANSFORMERS
Austin Gayne – Owner and CEO of SuperX – on bringing iconic characters into activewear.
Brandship to handle UK and European licensing push for LAIKA’s portfolio
“With pent up demand and a highly engaged audience, there are number of best-in-class partners in key categories that are being secured,” said Brandship Founder and CEO Lisa Shapiro.
Gap and Disney’s expanded partnership kicks off with Collegiate collection
“We are continuing to build upon our longstanding relationship with Gap by fusing our creative energies to deliver a more stylised product,” said Paul Gitter, Executive Vice President of Global Brand Commercialization at Disney Consumer Products.
Pair debuts The Met eyewear collection
“At Pair, we are always thinking about how to bring more personality into eyewear,” said Sophia Edelstein, Co-Founder and Co-CEO of Pair Eyewear.
Amazon MGM Studios and WildBrain CPLG detail fresh Wednesday collaborations
“We’re just getting started in unlocking Wednesday’s full merchandising potential,” said Jamie Kampel, Head of Amazon MGM Studios Consumer Products and Interactive Licensing.