Fashion
Doughnut Time moves into fashion with Bite Gear apparel collection
The range was designed and created by the in-house team at Doughnut Time, a brand known for its hand-crafted inventive doughnuts.
Natural History Museum’s Maxine Lister on creativity, sustainability and opportunity
We caught up with the Museum’s Head of Licensing – Maxine Lister – to dive into the design process behind some of the firm’s recent collaborations.
WildBrain CPLG’s Jimmy Sorber on Space Invaders, Floris Van Bommel and why we’re in a golden age of footwear collaborations
Jimmy Sorber – Product Development Manager, Northern Europe, WildBrain CPLG – tells us about the creative process behind bringing Space Invaders into footwear.
Grupo Modelo teams with Francobolli to launch world’s first Corona store
The site at Mexico’s Cancun airport houses two Corona stores as well as two kiosks.
Reebok teams with Hasbro for Candy Land footwear collection
The collection includes a Reebok Kamikaze II boasting colour-blocking inspired by Candy Land’s winding Rainbow Path.
Mondo’s Mike Bonanno and Hector Arce on giving brands like Godzilla and Gremlins the tiki mug treatment
We caught up Mike Bonanno and Hector Arce, Creative Directors of Mondo’s Toy and Collectibles division, to find out more about how the company approaches design – and what fuels their creativity.
Fashion designer Sheila Rashid on keeping things subtle with her Jack Daniel’s collaboration
We caught up with Sheila to find out more about her creative process, and how she tackled designing a pair of overalls inspired by the iconic booze brand.
Sesame Workshop’s Theresa Fitzgerald on brand values – and what we can all learn from Cookie Monster
We caught up with Theresa to learn more about her history with brands, and what’s key to designing great product for Sesame Street.
HYPE. designer Anna Ormerod on Sesame Street clothes, creative technique and rolling with clients
Anna Ormerod on designing a new range of Sesame Street clothes for Just Hype.
WildBrain CPLG to bring engine oil brand Motul into workwear, tools and toys
The deal marks Motul’s first expansion into licensed products.