Fashion

“Our readers have an insatiable appetite for stories about men’s fragrance and grooming, and we’ve been talking about developing men’s fragrances for years,” said Michael Sebastian, editor-in-chief of Esquire.

Welcome calls the collection ‘a testament to the way different subcultures that may seem at odds can coexist and enrich one another.’

“This collaboration allows us to celebrate our history and connect with our consumers in a fresh and fashionable way,” said Thierry Montange, Senior Marketing Director from Del Monte Europe.

“We’re delighted to be partnering with the UK’s favourite gardening charity on such an inspirational and appealing range,” said Molly Francis Coleman, Managing Director of Roma Prams.

The partnership aims to expand the brand through toys, apparel, accessories and more.

The range spans tees for both adults and kids.

“Bringing together these iconic franchises with Marvel Studios’ Deadpool & Wolverine has been an exciting collaborative journey,” said Shane Jochum, senior director NAM strategic partnerships at adidas.

The range spans sweaters, t-shirts and a pair of yellow Minions socks.

The limited-edition snow suits land in November and come in Bluey and Bingo versions.

Alicia Lee – Business Manager, Asia for American Tourister at Samsonite APAC & Middle East – talks travel trends, bold design and creative collaborations.