Stranger Things to get the Squishmallows treatment

“Launching the new Squishmallows x Stranger Things collection with Netflix is a major milestone for the brand,” said Gerhard Runken, Executive Vice President of Brand & Marketing at Jazwares.

Bluey’s Big Play heads to Spain, France and Luxembourg

“We can’t wait for families in Europe to experience all the fun and excitement of having Bluey and her family on stage live in their city,” said director Rosemary Myers of Windmill Theatre Company.

Lucky Egg brings Help I Sexted My Boss podcast into party games

Help I S*xted My Boss: The Official Dinner Party Game sees players take on challenges inspired by the antics of podcast hosts William Hanson and Jordan North.

Rowena Isotta-Day – Designer and Illustrator at Orchard Toys – on creating the company’s Peter Rabbit collection

Designer and Illustrator Rowena Isotta-Day talks us through the design process behind Orchard Toys’ first licensed collection.

Guru Studio options TV rights to Spot

“We can’t wait to see Spot come bounding onto screen to excite and entertain millions of young children and their families, reaching new fans and old,” said Francesca Dow, Managing Director at Penguin Random House Children’s UK.

Heinz teams with Paramount for The Godfather pasta sauce

The sauce features the ingredients named in the film by Peter Clemenza as he teaches Michael Corleone how to cook the perfect pasta sauce.

Mattel teams with HMD for Barbie Flip Phone

“At the heart of Mattel is design and innovation, and this latest collaboration is another step forward in that direction,” said Ruth Henriquez, Head of Consumer Products, Publishing, and LBE at Mattel EMEA.

Martin Boudreault – Director of Product Design for MEGA at Mattel – on celebrating an iconic Beatles moment in bricks

“We like to say that our creations are built for the fans, by the fans!” Mattel’s Martin Boudreault takes us inside the development of a licensed MEGA Blocks set.

Striker Entertainment’s Mandy Bardisbanian on the two ways to tell if a brand has product potential

Mandy Bardisbanian, Vice President of IP and Business Development at Striker, discusses the unique appeal of Don’t Hug Me I’m Scared.

Banijay debuts Peaky Blinders Manchester bar and restaurant

“Bringing Peaky Blinders Manchester on board as an official licensee ensures customers can enjoy an experience synonymous with the integrity, quality and character of the series,” said David Christopher, Group Director of Licensing and Merchandising at Banijay.

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