Maestro Media CEO Javon Frazier on putting IP creators and fans at the heart of product development

Maestro Media’s Javon Frazier discusses bringing brands like The Binding of Isaac and Sally Face into board games.

Pixar. Potter. Paw Patrol… Deej Johnson ponders the licensing power of Dobble

Marvel, Minions and more: the endless licensing appeal of Spot It and Dobble.

adidas Originals debuts Home Alone 2 sneaker

In a nod to a line from the film, an inscription across the two velcro strap bases reads: ‘As long as we have our turtle dove, we’ll be friends forever.’

Star Editions to launch webshops for Penguin Ventures’ portfolio of brands

“This is a huge opportunity for us to drive sales direct to the consumer and to offer personalised quality gifts,” said David Sprei, Commercial Director at Penguin Ventures.

Kickstarter campaign for Elden Ring: The Board Game raises $1m in under two hours

“We are absolutely blown away by the support for Elden Ring: The Board Game,” said Mat Hart, Co-Founder and Creative Director at Steamforged Games.

adidas Originals teams with Dr. Seuss Enterprises for The Grinch Forum Low

The Grinch Forum Low features a long hair suede upper executed in a Grinch-green colorway, a tongue illustrated with the character’s eyes and jewels on the laces depicting his sidekick Max.

PUMA to launch CoComelon collection in Spring 2023

PUMA also revealed that exclusive brand collaborations aimed at a younger audience – like CoComelon – would be at the heart of its expanded partnership with Foot Locker.

From Birmingham to Brazil… Endemol Shine Brasil’s Fernanda Abreu on why Peaky Blinders resonates in the region

Fernanda Abreu – Head of Licensing at Endemol Shine Brasil – discusses launching the first clothing line for Peaky Blinders in Brazil.

PUMA debuts Pokémon footwear and apparel collection

The sneakers focus on fan-favourite characters like Pikachu, Charmander, Squirtle and Gengar.

As Asda brings Elf to their TV ads, Born Licensing’s David Born discusses the complexity of making it happen

David Born on bringing Buddy the Elf to Asda ads… And seasonal joy to TV viewers everywhere!

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