Film & TV
From Peppa Pig and The Simpsons to Swizzels and Ben 10: Carl Richardson on sweet deals
Sweet Connexions founder Carl Richardson on how confectionery clients can enter new markets
Fanattik’s Anthony Marks discusses which licences work for him… And what he won’t go near!
Anthony Marks on what makes Back to the Future, Willy Wonka and Harry Potter bankable brands for Fanattik
Sesame Workshop’s Theresa Fitzgerald on brand values – and what we can all learn from Cookie Monster
We caught up with Theresa to learn more about her history with brands, and what’s key to designing great product for Sesame Street.
Talking Brands: TV reruns… Board games… What deals should Top of the Pops consider next?
This month, industry figures are looking at the iconic BBC brand, Top of the Pops – and whether it has the potential to rise up the licensing charts.
Roydon Turner on changing the conversation around organ donation with the Orgamites
We caught up with Roydon to find out more about the origins of the Orgamites, and why licensing makes sense as the next step for the brand.
Mondo debuts Godzilla Vs Kong tiki mugs
The tiki mugs have been designed by Mondo’s own Mike Bonanno and Hector Arce.
Licensing International’s Maura Regan on how creativity and storytelling fuel great brand extensions
We caught up Maura to learn how Licensing International is looking to bolster its engagement with the industry’s design communities.
Ben & Jerry’s Flavour Gurus Colleen Rossell and Haylee Nelson on bringing brands like Netflix into ice cream
Colleen Rossell and Haylee Nelson take us behind the scenes as we find out what goes into creating licensed flavours at Ben & Jerry’s.
How Pinfinity founder Caleb Paullus brings brands to life with enamel pins
Pinfinity’s Caleb Paullus on how pins come alive with music, animation and more!
Radar Licensing to helm products push for Nic Cage horror Willy’s Wonderland
The film sees Cage trapped inside a theme park fighting off possessed animatronic mascots, and Radar is looking for partners in categories spanning apparel, publishing and toys.