Cheers and booze for Harrogate Tipple’s Steve Green as he talks Downton Abbey gin

Harrogate Tipple’s Steve Green on creating upmarket gin for Downton Abbey.

Dean’s Michael Louw on how brand collaborations are helping expand the shortbread firm’s audience

We caught up with Michael Louw, Key Account Manager at Dean’s, to find out why a collaboration with Aardman made sense – and what went into the development of the range.

Talking Brands: Mother of God! Should Line of Duty embrace brand extensions?

This month, industry figures are looking at the UK’s most watched drama series of the 21st Century, Line of Duty – and its potential for brand extensions.

A24 launches role-playing game and candle inspired by its upcoming film, The Green Knight

The film tells the story of Sir Gawain, King Arthur’s reckless and headstrong nephew, who embarks on a daring quest to confront the Green Knight.

Nickelodeon teams with PUMA for Rugrats collection celebrating show’s 30th anniversary

The only product in the range to have been unveiled so far is the Court Rider ‘Rugrats’ basketball shoe.

Brands Untapped @ Toy Fair NY to showcase how toy brands are thriving in sectors like fashion, food and film

A collaboration between Mojo Nation and The Toy Association, the experience-rich space at New York Toy Fair 2022 will boast activations highlighting how toy brands are making waves in other industries.

Funko Games’ Josh Manderville and Deirdre Cross on bringing Fast & Furious, Seinfeld and ESPN into board games

Deirdre Cross, VP at Funko Games, and Josh Manderville, Art Director at Funko Games, give us the lowdown on the firm’s latest slate of titles.

Moose Toys’ Fraser Paterson on bringing Looney Tunes into toys with its Space Jam: A New Legacy range

We caught up with Fraser Paterson, Head of Design and Product Development for Licensed & Pre-School at Moose Toys, to delve into the creation process behind the line, and find out what was key in bringing Looney Tunes to life in toys.

Harry Potter New York store to boast themed areas, VR experiences and exclusive products

The store has its very own Wand Shop which is host to over 50 wands, including a Golden Snitch Wand created especially for Harry Potter New York.

Natural History Museum’s Maxine Lister on creativity, sustainability and opportunity

We caught up with the Museum’s Head of Licensing – Maxine Lister – to dive into the design process behind some of the firm’s recent collaborations.

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