Fisher-Price

News
Fisher-Price, Imaginext, Star Wars, Toys & Games, Film & TV

Fisher-Price debuts Imaginext Star Wars Darth Vader Bot

Darth Vader Bot stands over two feet tall.

News
Fisher-Price, E.T., Little People

Fisher-Price gives E.T. the Little People treatment

The set features three Little People figures styled like E.T., Elliott and Gertie from the 1982 film.

News
Scruffy Dog Creative, Simtec Systems, Fisher-Price, Joe Bright,

Scruffy Dog Creative and Simtec Systems develop Fisher-Price ride

“The ride system can be designed to work with all the various iconic Fisher-Price themes, which gives our clients options and variations,” said Scruffy Dog CEO Joe Bright.

News
Fisher-Price, RuPaul, Little People

Fisher-Price gives RuPaul the Little People treatment

The set includes three Little People figures inspired by different looks from the drag performer’s career.

Feature
Talking Brands

Talking Brands: RUN DMC, Ferrari and Jurassic Park have all collaborated with pre-school brands. What other adult IP could thrive in this space?

PowerStation Studio US’ Sharon Weisman, The Toy Guy’s Chris Byrne and Alsop Design’s Joe Alsop give us their verdict on the brands ripe for a pre-school collab.

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