Food & Drink
Transport for London appoints IMG as its licensing agent
“Working with such a recognised leader in this field will help us reach new markets and engage with new audiences, such as licensed products for children,” said Ellen Sankey, Brand Licensing Manager at TfL.
Six Star Pro Nutrition launches Frosted Flakes and Froot Loops protein powders
“This epic collaboration is timely as people continue to seek added protein without sacrificing taste,” said Delmarys Garcia, Director, Brand Management at Beanstalk.
Cult Corner: What might fans of The Prisoner look for in newly licensed products?
Fans of The Prisoner aren’t young in age or huge in number… But what might they want to buy?
Nominations now open for Brands Untapped 100: 2023 Edition
The publication, celebrating designers, studios and creative leaders within licensing, launches on October 4th at this year’s Brand Licensing Europe show.
Warner Bros bolsters FRIENDS coffee range
The new flavours include an Oh. My. GAWD cold brew, Moo Point decaf and Gunther! expresso.
Asembl brings Lactalis and Perfetti Van Melle together for Chupa Chups milkshakes
“What a fun way to shake up the flavoured milk category,” said Asembl MD Justin Watson.
Balmain debuts eco-friendly evian capsule collection
“With this Balmain x evian capsule, we aim to make very clear that conscience and creativity can actually work quite well together,” said Balmain Creative Director Olivier Rousteing.
Bulldog welcomes Supreme Imports and GHS Studio to Sesame Street’s UK licensing line-up
“As more youngsters discover this wonderful brand, we expect to see an even stronger retail presence in the UK for Sesame Street in the coming years,” said Bulldog Licensing Group MD Rob Corney.
Bletchley Park’s Director of Public Engagement, Rebecca Foy, on the heritage site’s importance – and brand
From breaking codes to making gin –Rebecca Foy the licensing potential of Bletchley Park
Pringles teams with Minecraft for Suspicious Stew crisps
“We challenged ourselves to bring the flavour of suspicious stew and its ingredients to crisp-form, creating an experience so delicious that both Minecraft players and non-players will reach for more,” said Mauricio Jenkins, US marketing lead for Pringles.