Food & Drink
Warner Bros bolsters FRIENDS coffee range
The new flavours include an Oh. My. GAWD cold brew, Moo Point decaf and Gunther! expresso.
Asembl brings Lactalis and Perfetti Van Melle together for Chupa Chups milkshakes
“What a fun way to shake up the flavoured milk category,” said Asembl MD Justin Watson.
Balmain debuts eco-friendly evian capsule collection
“With this Balmain x evian capsule, we aim to make very clear that conscience and creativity can actually work quite well together,” said Balmain Creative Director Olivier Rousteing.
Bulldog welcomes Supreme Imports and GHS Studio to Sesame Street’s UK licensing line-up
“As more youngsters discover this wonderful brand, we expect to see an even stronger retail presence in the UK for Sesame Street in the coming years,” said Bulldog Licensing Group MD Rob Corney.
Bletchley Park’s Director of Public Engagement, Rebecca Foy, on the heritage site’s importance – and brand
From breaking codes to making gin –Rebecca Foy the licensing potential of Bletchley Park
Pringles teams with Minecraft for Suspicious Stew crisps
“We challenged ourselves to bring the flavour of suspicious stew and its ingredients to crisp-form, creating an experience so delicious that both Minecraft players and non-players will reach for more,” said Mauricio Jenkins, US marketing lead for Pringles.
Babybel moves into socks with Label Chaussette
The launch marks the second collaboration between BEL SA and Label Chaussette following a successful Laughing Cow range.
HelloFresh teams with Marvel for Guardians of the Galaxy snack kit and recipes
The themed kit includes ingredients to make Zarg Nut Bites and Mango Milky Fizz, a drink that’ll debut in Guardians of the Galaxy Vol 3.
The Brand Radar: IFE 2023 highlights potential of licensing in the food and drink sector
Start Licensing’s Ian Downes shares some of his licensing highlights from this year’s IFE show.
Historic Royal Palaces partners with Gin In A Tin for Coronation Gin
“We are delighted to be working in collaboration with Gin In A Tin, who have created a classic product to mark such a magnificent event this year,” said Emma Saunders, Senior Licensing Manager at Historic Royal Palaces.