Food & Drink
“We’re working closely with suppliers, families, play experts and engineers to introduce more sustainable, innovative designs and help drive demand for recycled materials,” said McDonald’s Chief Sustainability Officer Jenny McColloch.
Inspired by a recent issue of Booktime, Start Licensing’s Ian Downes looks at how brands like LEGO are bringing innovation to publishing and providing a safe-bet for indie stores.
Brands Untapped’s Billy Langsworthy looks at how brands of all kinds were being showcased at last weekend’s Goodwood Revival show.
“It’s time for these stories to be told”: FanGirl’s Anita Castellar on diversity, creativity and fandom
We caught up with Anita to find out more about her approach to working with brands like La Borinqueña, Ms. Opal Lee and Saturday AM
Over the next 12 months, Champion will produce six different Catan beers, each reflecting a different terrain within the game.
Start Licensing’s Ian Downes takes us inside the development of Meyer’s new Nadiya Hussain homewares and bakewares collection.
Ashleigh Amos – Head of Brand Experience at Camden Town Brewery – on creating the firm’s new Marmite beer
Ashleigh Amos, Head of Brand Experience at Camden Town Brewery, tells us about the development of the Camden Marmite Ale – and the firm’s ambitions when it comes to future brand partnerships.
Scott Shillet on Endemol Shine North America’s most challenging IP
“Combining Marmite’s distinctive flavours with our never pasteurised beer might seem like an unlikely pairing at first – but trust us, you’re going to love it,” said Ashleigh Amos, Head of Brand Experience and Partnerships at Camden Town Brewery.
Victoria Whellans tells us how WildBrain CPLG expands its entertainment, sport and brand licensing.