Harlem Globetrotters

Interview
Keith Dawkins, Harlem Globetrotters, Sports, Fashion

“We have gigantic global awareness”: Keith Dawkins – President of the Harlem Globetrotters – on brand plans for the iconic basketball team

“We now want to bring this magic to the masses”: Keith Dawkins discusses the unique consumer product opportunities around the Harlem Globetrotters.

News
IMG, Harlem Globetrotters, Bruno Maglione, Keith Dawkins, Sports, Experiences, Toys & Games, Video Games

IMG to helm consumer products push for the Harlem Globetrotters

“We will be looking both forward and back as we celebrate the story of this legendary franchise with products and brand partners,” said Bruno Maglione, President of IMG’s licensing business.

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