Hasbro
Karen Hewitt on what makes a brand right for Character.com
“We look for brands that have a positive brand image and are viewed favourably by parents”: Karen Hewitt, Co-Founder of Character.com, on the appeal of PEPPA PIG.
Hasbro’s Cat O’Brien on the purpose that propels the PEPPA PIG brand
Cat O’Brien – Director of UK Licensing Consumer Products at Hasbro – details the collaborations that showcase how creative licensees can be with PEPPA PIG.
Old favourite, new app: Hasbro’s Kristin McKay reveals why the future’s bright for PEPPA PIG
“There’s so much to look forward to!” Kristin McKay on the latest and greatest PEPPA PIG ventures
Hasbro and Royal Mail ready Peppa Pig stamp collection
“Getting mail in the post is an exciting and special treat for little ones – we cannot think of a better way for families to embrace this first experience than with Peppa Pig stamps from Royal Mail,” said Marianne James, SVP of Global Licensed Consumer Products at Hasbro.
Theme parks, music and more… As PEPPA PIG turns 20, Hasbro’s Esra Cafer reveals what’s new…
Esra Cafer, Hasbro’s SVP Global Brand Strategy & Management, talks all things PEPPA PIG
WizKids’ Sara Jenkins on celebrating 50 years of D&D through replicas, statues, miniatures and more
“Who doesn’t want a dragon head hanging on their wall in their game room?!”: Sara Jenkins – Executive Producer at WizKids – talks us through their new D&D launches.
The Hummingbird Bakery teams with Hasbro for Peppa Pig bakes
Marking the pre-school brand’s 20th anniversary, the range includes cupcakes, big cakes and Peppa Pig cake decorating kits.
Hasbro teams with tonies for ‘Learn with Peppa’ Tonie
The Learn with Peppa Tonie explores five key areas of learning: the natural world, emotions, community, creativity and the body.
Wizards of the Coast’s Dan Rawson on bringing D&D into Virtual Reality
“I can’t think of another brand that’s as good a fit for VR than D&D”: Dan Rawson – SVP for D&D – on the brand’s potential in digital entertainment.
“The key to its success is the players”: Cynthia Williams – President of Wizards of the Coast and Hasbro Gaming – on why D&D continues to thrive
Cynthia Williams – President of Wizards of the Coast and Hasbro Gaming – discusses the key to D&D’s longevity.