Start Licensing’s Ian Downes shines a spotlight on the licensing programme around Royal Ascot, which boasts partners including L.K.Bennett, Radley and Charbonnel et Walker.
The Geeky Jerseys team discuss design, passion and their ‘for geeks, by geeks’ mantra.
Talking Brands: McDonald’s footwear, KFC handbags, Taco Bell luggage… Is this a heyday for fast-food brand extensions?
The Opinionated Designer’s Emma Horton, Pink Key Licensing’s Richard Pink and Start Licensing’s Ian Downes share their thoughts on the potential of fast-food brands.
The Brand Radar: The Phoenix, Rebellion and DC Thomson unite for KA-BOOM! The Art of Creating Comics
Start Licensing’s Ian Downes looks at how characters like Dennis the Menace and Cadet Judge Dredd have come together to inspire budding comic book artists at the KA-BOOM! exhibition.
Having worked with brands like LEGO, The Ritz and England Athletics, James Marsh – MD at B3 Creative – discusses how the consultancy helps firms looking to engage with children and young people effectively.
Start Licensing’s Ian Downes looks at how brands like Thomas & Friends, Space Invaders and Shaun the Sheep have successfully been used to support safety campaigns.
Start Licensing’s Ian Downes catches up with the team at Speakeasy, delving into the ice cream firm’s collaborations with brands like Ableforth’s Rumbullion and Lazzaroni’s Limoncello.
Prompted by an article bemoaning the amount of tie-in promotions around The Batman, Start Licensing’s Ian Downes explores this space, with the help of Snowball Effect’s Nikki Beckett, SGLP’s Simon Gresswell and Innovation Design Hub’s Paul Conisbee.
Start Licensing’s Ian Downes talks brands, publishing and World Book Day with Zoe Masters – Publisher for Brands and Licensing at Farshore, an imprint of HarperCollins.
Ahead of a panel session on food brand licensing at IFE Manufacturing later this month, Start Licensing Ian Downes highlights why it’s an exciting part of the licensing landscape.