Jens Drinkwater

“The Masters of Dirt x Motörhead collaboration is a fusion of two adrenaline-fueled powerhouses, bringing together the raw energy of freestyle motocross and the legendary sound of the band,” added Jens Drinkwater, Head of Licensing at Global Merchandising Services.

“It’s been our ultimate collaboration,” said Michael Heaton, Creative Director and Founder of Represent.

Global Merchandising’s Jens Drinkwater on why now’s the time to make some noise!

“We couldn’t be more excited to work with Oasis to develop a broad merchandise and retail program to celebrate one of the most iconic bands of all time,” said Jens Drinkwater, Head of Licensing at Global.

“Our partnership with Fender expands Global’s reach beyond artists into corporate brands,” said Jens Drinkwater, Head of Licensing at Global.