Kylie Cosmetics teams with Warner Bros. Discovery Global Consumer Products for Wizard of Oz collection
The collection includes a limited-edition transformative lip tint that transforms from an emerald green to pink upon contact with lips.
The pressed powder palette includes Batman-inspired shades like Riddle Me This (army green), Comic (vibrant yellow) and The Joker (cream with a pink and gold shimmer).
“I like a good scare!”: Warner Bros’ Robert Oberschelp on bringing horror classics like A Nightmare on Elm Street to life in consumer products
We dive into recent horror-inspired launches from Vans, Kylie Cosmetics and Revolution with Robert Oberschelp, SVP, Franchise Management & Marketing, Global Brand Product at Warner Bros. Consumer Products.
Freddy Krueger enters the beauty space as Kylie Cosmetics debuts A Nightmare on Elm Street collection
The collection comes in blood-splattered VHS-style packaging and incudes horror-inspired false lashes, lip lacquers, a lip and cheek jelly stain, a powder palette.