Grant Morgan on how Louis Kennedy developed its own IP in The Fruities & Veggies – and what’s next for the brand

“Every single supermarket dismissed it”: Louis Kennedy Founder and CEO Grant Morgan talks us through The Fruities & Veggies near-decade long development journey.

“The fit between the cause and the IP is essential”: Louis Kennedy’s Tracey Richardson on crafting partnerships with purpose

Tracey Richardson, Charity and Partnerships Lead at Louis Kennedy, discusses her approach to bringing brands and good causes together.

Talking Brands: Pantone, Harry Potter and Corona have all launched physical stores. Which brand should be next?

Star Editions’ Will Marston looks at the world of branded stores, picking the brains of Louis Kennedy’s Nick Prichard and The Opinionated Designer’s Emma Horton for brands ripe for pop-ups.

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