Magic Mixies
HarperCollins, Bentex and Centric among first Magic Mixies licensees in US and Canada
“As Magic Mixies fandom continues to build, we’re thrilled to elevate the brand’s merchandise offering through these new licensing partnerships,” said Jasen Wright, VP North America at WildBrain CPLG.
WildBrain CPLG looks to bring Magic Mixies into apparel, publishing and homewares
“The brand has significant potential beyond the core toy range,” said Jasen Wright, VP North America at WildBrain CPLG.
“Magic Mixies will be the next mega franchise to launch from a hit toy,” says Moose Toys
Magic Mixies has eclipsed Shopkins to become the highest grossing SKU per week in Moose Toys’ history.