Michelle Feeney

“We are extremely excited about the launch of the new fragrance that honours our incredible Almond Blossom in the most graceful way,” said Marijn Veraart, Head of Global Licensing at the Van Gogh Museum.

“So many loved our bright and happy Sunflower Pop fragrance, that they wanted their homes to smell like it too” said Michelle Feeney, Founder of Floral Street.

Floral Street Founder Michelle Feeney explains how the team approached bringing the Van Gogh Museum into fragrances.

“Drawing inspiration from Vincent van Gogh’s timeless masterpieces, we discovered a shared love of nature and finding beauty in the everyday,” said Floral Street’s Michelle Feeney.