How HUUB Design and Anderson Entertainment teamed up to create unique cycling tops.
The range is inspired by the band’s hit song, Club Tropicana.
The name change comes as CAA acquires full ownership of the business.
MDR Brand Management’s Daniel Avener on the design-led approach to crafting authentic partnerships for Amy Winehouse
Daniel Avener, CEO at MDR Brand Management, discusses MDR’s approach to celebrating and protecting the music icon’s legacy.
One act already announced is Good NEWZ Girls, a girl group put together by Nickelodeon in collaboration with Ty Ty & Jay Brown Productions.
The range includes t-shirts featuring album artwork, as well as sweaters embroidered with the band’s iconic Abbey Road pose.
“I’ve been working with Mercedes since 2016, so the launch of this partnership of collaborative product is a proud moment for me,” said Rocky.
Brands Untapped 100 to celebrate product developers, designers, creative leaders and studios working in licensing
The inaugural Brands Untapped 100 publication – a global list of 100 figures that have done exceptional work across the past year – will debut at BLE 2022.
Start Licensing’s Ian Downes speaks to Ian Hopkins, Director at Rocksax, about the blossoming world of band licensing – and what genres of music are best suited to his company’s product areas.
Inspired by a trip to Spring Fair, Start Licensing’s Ian Downes looks at how the legacy of music icons like The Beatles, the Rolling Stones and Amy Winehouse are being preserved through smart brand extensions.