Music
Nominations now open for Brands Untapped 100: 2023 Edition
The publication, celebrating designers, studios and creative leaders within licensing, launches on October 4th at this year’s Brand Licensing Europe show.
Lord Whitney’s Rebekah Whitney and Amy Lord on crafting immersive experiences that spark wonder
Amy Lord and Bek Whitney discuss creating immersive experiences for brands like Netflix’s Stranger Things, Riverdale and Pretty Little Liars.
Coachella returns to Fortnite
Coachella Island boasts themed items, team vs. team minigames and Coachella 2023 performer Porter Robinson will be playing in-game.
Singing Machine to launch Sesame Street sing-along toys
Sesame Workshop enters licensing agreement with karaoke product Singing Machine
The B&LLAs 2023 finalists revealed
“The record number of entries for the B&LLAs 2023 underlines just how much the brand and lifestyle licensing business has grown and matured,” said Ian Hyder, CEO of Max Publishing.
Rock the Bells debuts co-branded partnership with Ol’ Dirty Bastard
“We’re honoured to be partnering with his Estate on this collection and look forward to our continued collaboration,” said Rich Morris, vice president of global commerce for Rock The Bells.
Kids Industries’ Global Family Study finds 24% of UK kids discover new brands and products through influencers
The study also found that UK children today are goal driven, with 8% aspiring to fame and 21% wanting to change the world for the better.
The Brand Radar: From Luke Skywalker to Land Rover… A deep dive into LEGO’s selective, effective approach to licensing
Start Licensing’s Ian Downes looks at LEGO’s innovative approach to working with brands, be it youngsters with DUPLO or AFOLs (Adult Fans of LEGO) through advanced sets.
K-pop group NCT 127 get their own graphic novel with Z2 Comics
Z2 is calling it ‘the first-ever official K-Pop graphic novel’.
Liz Peters, Head of Portfolio UK and Ireland at tonies®, discusses what makes a great brand partner
Why Liz Peters never says never when looking for licenses at tonies®