Period wear brand WUKA launches Nadiya Hussain collection

From now until March 14th, for every product sold from Nadiya’s collection, WUKA will donate a pair of WUKA Basics period pants to Choose Love.

The Brand Radar: Meyer, Nadiya Hussain and the importance of a shared vision

Start Licensing’s Ian Downes takes us inside the development of Meyer’s new Nadiya Hussain homewares and bakewares collection.

The Brand Radar: Nadiya Hussain, Wilton Bradley and why authenticity is key to successful personality licensing

Start Licensing’s Ian Downes looks at the world of celebrity licensing, shining a spotlight on Nadiya Hussain’s partnership with toy firm Wilton Bradley.

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